Podcasting is, of course, typically defined as recorded audio. Although live podcasts do appear on podcast feeds, there is now a stable technical ecosystem for live audio. Spotify Greenroom is a strong contender as a viable live audio app.
The most recent episode of the “Spotify: For the Record” podcast offers listeners an up-close look at its recently launched live audio app, Spotify Greenroom, and teases where it’s headed next.
You can listen to the episode HERE.
Three months after Spotify CEO Daniel Ek broke the news on an episode of “For the Record” that Spotify would be renaming Locker Room as Spotify Greenroom, hosts Shanon Cook and Kevin Turner sit down with Spotify’s Head of Creation Platform and co-founder of Anchor, Mike Mignano to dig more into the appeal of live audio, how creators have been using Greenroom since its launch, and what’s coming next.
During the episode, Cook and Turner also chat with Ariel Helwani, one of the best-known voices reporting on MMA, about his experience jumping onto Greenroom to create a live room in the moments immediately following the recent Conor McGregor/Dustin Poirier fight last Saturday -- going live with their commentary even before the official UFC post-fight show began with an audience of callers and fans from around the world.
“After a big fight like that, the appetite for post-flight material is gigantic," notes Ariel Helwani on creating a live Greenroom immediately following the Conor McGregor/Dustin Poirier fight.
"It's at its peak in the seconds, moments after a fight like that," Helwani continues. "We were on before the official UFC post-flight show, right, so there had never been anything like this where seconds, literally seconds, the broadcast is still on and there we are, you know, three of the, I think, more respected voices in the game talking about it with you all, and you can talk to us about it, too. And it's almost like we're on a phone call together. "
Also featured in the episode is Hot Pod founder and leading podcast industry voice Nick Quah, who shares his perspective on the future of live audio, how it will intersect with podcasting, and why we may see the fight go to broadcast radio in the next few years.
On the future of live audio and its intersection with podcasting, Quah comments, “The one theory is that it's not Zero-Sum. That degree of live audio would inure more people into audio consumption, and therefore it might spill over to podcasts because either, A, they might have missed the original live recording that they listen to the podcast version of it because it's docked for later, or they just realize that they like to listen to people talk, and then they'll start sort of searching around podcasts because like the affinity grows."
Comments
Post a Comment
Thank You for your input and feedback. If you requested a response, we will do so as soon as possible.