Mattress Firm Partners with Vox: Releases "Are You Sleeping" Podcast

 

 The worst thing you can say about a podcast is that "it put me to sleep."

But in the case of the just released Are You Sleeping podcast from Vox and Mattress firm, those words are a compliment indeed.

In celebration of World Sleep Day, Mattress Firm – a company that bills itself as "dedicated to changing people’s lives through better sleep" – has released its first-ever podcast series in partnership with Vox Media’s award-winning brand studio Vox Creative titled, “Are You Sleeping?” 

 

  

 The 10-episode podcast series launched its first episode on April 1 and showcases unique stories and community-sourced questions to better understand why sleep matters. The show will dive deep into diverse sleep experiences with extraordinary people and provide context with expert medical and cultural commentators.

 

 Episode 1 kicks off with a conversation with host Kate Berlant as she explores how we, as humans, got to such a neurotic relationship with sleep, and learning why sleep is so important to all of us

In a culture obsessed with peak performance, rest is all too often the first thing we sacrifice. Tens of millions of adults struggle to sleep well each night. While many feel alone in their experiences, poor sleep quality is something humans experience collectively. The pace and demands of our work productivity have increased just as economic, health and climate uncertainty have also increased. Is it any wonder we’ve lost the ability to get the rest we need?

Award-winning stand-up comedian, actress and writer Kate Berlant is the host of “Are You Sleeping?,” bringing her fascination and curiosity about the mysteries of our unconscious hours to each episode, with equal parts humor and heart in the exploration of sleep. She spends each episode in conversation with guests who have surprising and never-before-heard sleep stories. 

 

The show also features commentary from leading experts, like Dr. Shelby Harris and Psy.D., C.BSM, as they help listeners gain an understanding of how sleep makes and shapes who we are, and how our unconscious hours greatly impact our waking life. 

"Unlike other people, sleep is a cornerstone of my life. I’ve always been obsessed with getting it and have been dreaming since the late 80s. It's been a blast to host this podcast where I get to talk to many fascinating people about their sleeping lives and how sleep defines them," said Kate Berlant. 

The stories of guests range from sisters with a rare short-sleep gene who only need 4-5 hours of sleep per night, to dreamers whose artistic and musical creativity are fully activated in their sleep. We meet an Olympic Bobsledder who unpacks the relationship between sleep and peak performance, and a neuroscientist who has spent his life studying sleep and supernatural experiences. We also meet two guests who have had to sleep in their vehicles in order to move forward in their lives. In this series of “Are You Sleeping?” we meet:

 

• Lauren Gibbs: As an Olympic athlete, Lauren had to adjust her sleep to meet the demanding needs of being an athlete under the never-ending pressure to perform.

• Joanne Osmond & Jane Evans with Dr. Ying-Hui Fu, professor at UCSF: Sisters Joanne and Jane knew something was different about their sleep habits, so they signed up for a study with Dr. Fu to examine them as short sleepers, a fascinating sleep-gene that allows certain people to unlock another level of productivity in their waking hours.

• Baland Jalal: Baland shares how his sleep paralysis, and the supernatural experiences that he found himself trapped in, drove him to become a PhD scientific researcher studying narcolepsy and the impact of sleep and dreams on our brains. 

• Brian Badgette: Brian talks about lucid dreaming, what it is, and how it runs in his family – he discovered as an adult that his father is also a lucid dreamer.

• Amy Scurria: As a composer, Amy shares how her compositions come to her in her sleep when she has a creative block, allowing her to become a better artist and performer.

• Antoinette McIntosh: As a truck driver working alongside her significant other, Antoinette shares how she struggled to make her big rig feel like a home and adapt to an abnormal sleep cycle.

• Kameron Schmid: Due to a series of traumatic and unfortunate circumstances while also facing the challenges of being a student, Kameron was faced with living in his car for two years and reflects on how his sleeping habits have recovered since then.

“At Mattress Firm, we are committed to helping all people sleep well so they live well,” said John Eck, President and CEO of Mattress Firm. “Sleep is extremely personal, yet a universal part of the human experience. We are excited to connect our passion for sleep with the power of storytelling through this compelling 10-part podcast series. We hope to reach millions who struggle to sleep each night but need more insight to better understand why sleep matters.” 

You can listen to Episode 1 HERE