"Love And Noraebang" Podcast Releases Trailer: It's a Romcom, a K-Drama & Telenovela All in One!

 What will the genre geeks at Apple do with Love and Noraebang? The new podcast, premiering on July 19, released its trailer today. The podcast is a romcom, Korean drama, and Telenovela all wrapped up in one delectable package. Just the two-minute trailer will have your ears impatient for next week's premiere.

 Here's the storyline. Jaesun, an heir to a Korean chaebol, and Ana, a Mexican American entrepreneur, fall in love in modern day LA. After months of innocent flirting and one passionate karaoke session later, Ana finds out that Jaesun must return to Korea for his two-year military service. And when her business hits an unexpected roadblock, miscommunications ensue. Ana must decide whether she's going to go at it alone or have some faith in her love. Will their relationship survive the distance? 

Love And Noraebang is an original production from Sonoro and The Mash-Up Americans. Sonoro is a global entertainment company focused on creating premium, culturally relevant content that starts in audio and comes alive in TV, film and beyond. Sonoro collaborates with leading and emerging Latinx storytellers – writers, producers, and directors – from over a dozen countries to develop original franchises in English, Spanish, and Spanglish.

Along the way to being a co-founder of Sonoro and an innovator in podcasting, Camila Victoriano has overcome challenges such as being a woman in podcasting where only 29 percent of podcasts are run by women; being Latino in a still white male dominated culture, and proving that a liberal arts major can develop and operate a successful business.

The Mash-Up Americans, co-founded by Amy Choi and Rebecca Lehrer, describe their company's mission with these questions: "How do we define our identity? Who are the Mash-Up leaders, makers, doers and thinkers we need to know now? What are the issues keeping us up at night? What is the new culture that Mash-Ups are creating? And finally, how do we tell stories that help shape the future we want?"

I was able to listen to the first episode, and -- spoiler alert -- it's terrific. One specific narrative device that hypnotized me was the anthropomorphic nature of the city of Los Angeles. The city has a human voice and narrates the tale. Voice-over narration can be clumsy and clunky, but in the hands of these production studios is expertly crafted and adds to the elegant simplicity of the show.

Set your podcast feed for July 19. You can listen to the trailer here.