Sonoro To Release New Audio Fiction That Is "Magic"

 There is a new podcast launching next week: Cuidad Mágica from Sonoro and Tenderfoot TV. Ciudad Mágica is a Spanish-language fiction and crime series that follows the disappearance of a young singer in Miami (the titular Magic City) and what happens when a local news reporter tries to find her. The combination crime story / scripted drama element of this show is what makes it a true standout in the genre.

The six-episode podcast will be available in full on August 8th, 2022, and the trailer and are out now. Sonoro collaborates with leading and emerging Latinx storytellers – writers, producers, and directors – from over a dozen countries to develop original franchises in English, Spanish, and Spanglish.

Sonoro and Tenderfoot TV describe Ciudad Magic this way: "Behind every pretty face hides a sea of intentions. After learning of the disappearance of a young singer known as Vicky A, Carolina Echegui, a famous news presenter, decides to try herself as a journalist and go to the last consequences to discover the truth behind Vicky's sudden and mysterious absence. As the case unravels, dark secrets will be revealed that will show the dark side of the music industry. Starring Stephanie Cayo and Tessa Ía, Ciudad Mágica is a podcast series on music, crime, and betrayal that will take you to the limits of ambition and resentment."

Sonoro co-founder Camila Victoriano notes: "Sonoro’s goal has always been to empower Latinx creators, in audio and beyond, because of the very fact that the industry to date has not been representative of its consumers. We know that the audience is out there and only growing every year, but there still aren’t nearly as many shows as there should be in which Latinos are present both behind and in front of the mic.

Victoriano continued: "We’re excited to move the needle in a serious way with the content we’re producing – whether it’s scripted series, nonfiction documentaries, or chat shows. We understood that there was a large gap in the market between the Latinx community around the world (which is growing steadily – we are becoming a "majority minority" here in the U.S.) and how rarely we see ourselves (or hear ourselves) in the content we consume."

Victoriano has become a force in podcasting via her creativity, grit, and organizational excellence. She also understands the needs of her audience. 

"For me, it was obvious that there needed to be a company exclusively focused on empowering Latinx creators to tell stories across genres," Victoriano asserts. "That way, the diversity of the community would be reflected in the characters of our shows, and our content could be enjoyed by listeners all over the world."

Sonoro recently released another genre-bending audio fiction that combines elements of a romcom, Korean drama, and telenovela.

Love And Noraebang is an original English language production from Sonoro and The Mash-Up Americans.  It was released on July 19 and six of the 11 episodes are available.

I recommend Love And Noraebang now and Ciudad Magica on August 8th.