Cody Ko and Cody Miller have a mission
to
innovate the future and serve as an incubator for the next generation of comedic talent. Yet there's nothing funny about their business strategy to monetize their podcasts. The duo could be a model for other podcasters investigating how to monetize their podcasts.
Tiny Meat Gang is an American music duo consisting of Cody Kolodziejzyk and Noel Miller. They released their first EP Bangers & Ass in 2017 which contained five songs in the genre comedy music.
The duo has just unveiled their podcast network, TINY MEAT GANG STUDIOS, which encompasses seven shows, 12 full-time staff members and 200 million downloads. This announcement comes on the heels of the duo's fifth anniversary in the business.
The network offers podcasts such as The Meat Gang, Trillionaire Mindset, Brooke & Connor Make A Podcast, Foul Tip, Eight Ball Special, Insanely Chill, and Meat Locker.
The podcasts have the benefit of similar themes, tones, and perspective. The podcasts are light, fun, snarky, silly, and fulfill the listening needs of their target audience -- millennial and Gen-Z audiences. The duo seems to know their audience and what they want. Is it groundbreaking podcasting? No. But it's audience friendly if you are in TMG's demographic. If not, it's like sitting next to four guys at Buffalo Wild Wings and listening to their conversation. Usually, it's more entertaining than the sports contest you're there to watch.
The duo also sell tons of merch (want a sweatshirt? They have a bunch), and they hawk TMG comics. Their subscription service, $10 per month, offer perks and benefits you can read on their website.
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