Future Legends Of Advertising Season Two; Solicited Advice Launched ; Spotify Supports New Podcasters

Season Two of Future Legends of Advertising podcast announced
iHeartMedia, the American Advertising Federation (AAF) and Known Originals has announced the season two debut of “Future Legends of Advertising,” a best-in-class podcast on all things advertising from the most-renowned experts in the industry.

The show pairs advertising luminaries with AAF Hall of Achievement inductees for wide-ranging and intimate conversations covering everything from how they are driving the advertising industry forward to the impact they are having on culture and in their communities.

Episode one of season two, premiered last week, features NBA All-Star Chris Paul, himself a 2023 AAF Hall of Achievement inductee, talking about his first time on a commercial set; his over a decade long relationship with State Farm Insurance and how his “brother” Cliff was developed ; and how he became one of the greatest marketers in all of sports.

The eight-episode season is hosted by Ross Martin, President of Known, and Hayley Romer, Chief Growth Officer for Art Basel.

 You can listen to “Chris Paul Fills His Cup,” the first episode of season two “HERE.”   New episodes post weekly, and season two include Elicia Azali, Marketing Executive and Board Member; Cathie Black, Principal, Madison Park Ventures; former Chairman and President, Hearst Magazines; Advertising Hall of Fame Class of 2023, Baldwin Cunningham, Director, Media and Partnerships, State Farm Insurance 

New Advice podcast launched by chef Alison Roman

Alison Roman has launched Solicited Advice, a brand-new podcast. Roman is a cook, writer and New York Times bestselling author of Sweet Enough, Nothing Fancy and Dining In. Every Thursday, Roman will be joined by a special guest who, like her, enjoys giving and/or receiving advice. Together they will answer questions from live and recorded callers, covering everything from modern dating to awkward neighbor interactions, how to order a martini with confidence, and, of course, cooking (no, you should not be "washing your chicken," and yes, you really should have two types of salt).

The podcast is launching with distribution and revenue support from Talkhouse and joins Björk: Sonic Symbolism, How Long Gone, Open Mike Eagle's What Had Happened Was, Santigold's Noble Champions and more on the award-winning podcast network.

The series premiere is out now and the first season will feature conversations with Tinx, Cat Cohen, Raven Smith, Heléne Yorke, and more; new episodes dropping each week on all podcast platforms.

Listen and subscribe to Solicited Advice with Alison Roman
HERE

As the creator of the bi-weekly YouTube series, Home Movies, and author of the bi-weekly A Newsletter, Alison Roman says, "I am so excited to have a better, deeper, wide-reaching platform to answer the questions I get on a daily basis, and to talk about something other than cooking (I contain multitudes!) with some of the funniest and smartest people I know. It's long been my dream to follow in Delilah's footsteps, to stand on the shoulders of Car Talk – here's hoping this podcast comes close to either." 

If Roman wants to be like Car Talk -- an admirable goal -- she'll have to work on her laugh, since the Magliozzi brothers made a career from a snout-producing laugh that could cause hearing damage.

"Alison is a singular voice who speaks to so much more than just food," adds Ian Wheeler, Founder of Talkhouse Creative Studio, who will handle distribution, ad sales, marketing and partnerships for Solicited Advice. "We couldn't be more excited to work alongside her wonderful team on this show."

Alison Roman can also be seen live in Austin, Nashville, Boston and more this November. Find tickets and dates at: alisoneroman.com/tour.

Spotify announces second class of its next-gen podcasting talent program -- RADAR

Spotify has unveiled its second class of RADAR - Spotify’s  emerging artist, podcaster, and songwriter program - Podcasters. "Spotify is where people come to find their next great listen, and RADAR was built to put the next generation of audio talent on their—yes, you guessed it—radar."

Very clever, Spotify. Now, can you find a way to use the word SONAR in the program as well. Challenge extended. Challenge accepted?

Through a careful editorial process, the program sources rising artists, burgeoning songwriters, and promising podcasters to spotlight—all with the aim of helping them find new audiences and deepening their engagement among existing fans. Participating creators are given specialized on-and-off platform support to maximize exposure to potential audiences.

Covering a range of important and interesting topics through engaging conversations, humor, and humility, the 23 selected shows represent a diverse group of creators from around the world. These are the podcasts Spotify has identified as the next big thing.

"We know that one of the biggest challenges for podcasters is growing their audience — RADAR aims to create opportunities and pathways for discovery within various markets across the globe, so these shows can garner new, larger audiences."

The full list of RADAR Podcasters’ 2023 class can be found HERE, and listed below are 5 U.S. shows.

Brown Bag - Hosted by Letty Peniche, DoKnow, Rosencrans Vic, this is an LA-based podcast from three Hispanics who love to hustle, put people on game, and, of course, clown.
The BCC Club - Hosts Sarah Schauer and Kendahl Landret take a deep dive into the internet and discuss new titillating topics every week.
Just the Nobody’s - Each week, two brothers and TikTok theorizers, Ryan and Daniel Omoto, dig down the mysterious rabbit holes of the world's craziest conspiracy theories, science facts, murder mysteries, and any and all things pop-culture.
Good Children - Childhood best friends and hosts Joe Hegyes and Andrew Muscarella dive into their shared history of anxiety, food courts, wigs, and trying their best to do everything right as adolescent closeted queer kids growing up on the south shore of Long Island.
The Scottie & Sylvia Show – Besties, Scottie Beam and Sylvia Obell are behind the mic every week on the podcast “The Scottie and Silvia Show”, talking about everything from the personal to the professional to pop culture. Together, the nuanced cultural takes heard on their podcast are borne out of a deep care for Black women and safe spaces.