If someone had asked a TV network exec about his network investing in podcasts, he (almost certainly a "he") would have done two things. First, laugh in your face and second, ask you what a podcast is.
Oh, how the worm has turned!
Peacock, NBCUniversal’s new streaming service, has just launched its first podcast series. Peacock launched in July. While the restrictions imposed by the pandemic has benefited many streaming platforms, Peacock has not yet been a recipient on that trend.
The plan was for Peacock to take advantage of the 2020 Olympics in Tokyo but the pandemic postponed the event until 2021, leaving Peacock with a giant black hole of programming to fill.
Peacock recently began streaming its first podcast series titled “A.P. Bio: The Podcast”. The podcast will have ten episodes and will run as companion series to the TV show A.P. Bio which is set to have its third season premiere September 3 on Peacock.
“A.P. Bio: The Podcast” will feature cast members Eddie Leavy who plays Eddie on A.P. Bio and Sar Ambulo who plays Grace as the podcast’s hosts. The podcast will have other people from the cast, including the stars of A.P. Bio, Glenn Howerton & Patton Oswalt, discuss the show’s evolution and reveal behind-the-scenes anecdotes.
Though this is Peacock’s first podcast, there’s already a library of podcast content available through the NBC Entertainment Podcast Network. The library includes podcasts like “The Law & Order SVU: The Squadroom”, “Late Night With Seth Meyers Podcast”, “The Good Place: The Podcast” and “Brooklyn Nine-Nine: The Podcast.”
It remains to be seen if Peacock expands its podcast offerings in the future.
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